Kapil Banwari: Empowering the Next Generation through Financial Literacy with Fyp

In the dynamic landscape of finance and technology, Kapil Banwari, a certified Cost and Management Accountant from the Institute of Cost Accountants of India, stands out as a visionary entrepreneur. With a robust background in finance, including seven years at ITC in various financial roles, Kapil recognized the significant gap in financial literacy, particularly among children. In 2021, he took a bold step by founding Fyp, a fintech startup dedicated to empowering children with financial knowledge from an early age.

Kapil’s journey in the corporate world, honing his financial expertise, laid the foundation for his entrepreneurial venture. While at ITC, he observed a notable lack of financial literacy across various age groups. Colleagues from diverse departments sought his advice on personal finance, tax filing, and investment management. This experience illuminated the need for financial education, especially among children.

Transitioning from corporate finance to entrepreneurship, Kapil identified the potential to create a platform that could teach children about finance in an engaging and accessible manner. Leveraging his belief that teaching children is more straightforward than teaching adults, he set out to establish Fyp as a fintech solution tailored for children.

In a crowded space occupied by neobanks like Junio, FamPay, and Walrus, Fyp distinguishes itself by prioritizing financial literacy. Fyp’s core objective goes beyond facilitating payments; it aims to educate children about financial concepts through gamification and bite-sized video content. Understanding the immense growth potential in the global neobank market, Fyp is strategically positioned to cater to India’s young population, where more than half is under the age of 18.

Fyp’s uniqueness lies in its acquisition of Edunify, an edtech startup, earlier this year. This strategic move enhances Fyp’s capability to expand its user base through collaborations with schools nationwide. By integrating financial literacy into its offerings, Fyp envisions becoming a trusted banking partner for pre-teens and teenagers, offering convenience in banking services.

Fyp operates as a neobank, partnering with YES Bank for wallet services and Visa for its online and physical cards. Its revenue model primarily relies on interchange fees levied by banks on merchants for payment processing. The startup also issues physical cards linked to Fyp accounts, catering to users interested in both virtual and physical transactions. Additionally, Fyp explores revenue streams by associating with children-centric brands, providing a platform for marketing on its app.

Since launching its Minimum Viable Product (MVP) in September 2021 and the main product in December, Fyp has witnessed remarkable traction. With over eight lakh downloads across Android and iOS, the startup boasts daily active users ranging from 40,000 to 45,000. Having processed more than 2.5 lakh transactions, Fyp has positioned itself as a significant player in the teen-focused neobanking space.

Kapil’s leadership at Fyp reflects his commitment to bridging the financial literacy gap for the next generation. The startup’s target audience, aged between 11 and 21 years, resonates with the broader trend in teen-focused neobanking. Impressively, 70 to 75 percent of user acquisition for Fyp has occurred organically, underlining the relevance and appeal of its offerings.

In early 2022, Fyp successfully secured a seed round of $2 million, signaling investor confidence in its vision and potential. Currently in the process of raising its next investment round, Fyp continues its mission to empower children with financial knowledge and redefine their banking experiences.

As Kapil Banwari leads Fyp into the future, the startup stands as a beacon for financial inclusion and education. By fostering a generation of financially literate individuals, Fyp contributes to building a more empowered and economically savvy society.